The Braided Life is a salon revitalizing and reimagining experiences in the beauty industry through education, community, and play.
Photos courtesy of The Braided Life
Photographer: Kayla Davis
Photographer: Kayla Davis
I partnered with the founder Milly to lead a full brand refresh evolving the logo, updating the color palette, and creating custom patterns inspired by braided textures. The result is a brand that feels fresh, grounded, and rooted in joy.
What did the client think?
"From the very first presentation, I felt completely seen and understood—both as a founder and as someone trying to connect with my audience. The logo she designed is unforgettable: bold, intentional, and beautifully structured to put emphasis right where it belongs. The mood board captured the essence of our mission, and the overall design gave our brand the clarity and cohesion we’d been missing. Amber brought so much thoughtfulness and strategy to the process. This was more than just design, it was a level-up. I can't recommend her enough."
Milly Fotso
